Blame it on the Boogie: How Form supports live music through sponsorship and community partnerships
As a business, we recognise the importance of giving back to our community. From the workspaces we build to the sustainable upgrades we integrate into our projects, and the activities we partake in to meet our social obligations, community is always at the heart of what we do.
But we also love to dance. Which is why our long term partnership with the Carlisle Blues/Rock Festival not only supports our corporate commitment to social responsibility but also embodies one of the biggest events on our yearly calendar.
How we support the Carlisle Blues/Rock Festival
This October marked our third year sponsoring the Carlisle Blues/Rock Festival, with Form proud to fund the design and creation of the festival t-shirts for the event. Carlisle has long been a favourite UK festival of ours and having the opportunity to get involved once again was a privilege – with everyone enjoying the top-class line-up with bands from across the globe mixed in with some local talent.
2022 was also the year that we combined two of our greatest assets, introducing a band that we sponsor outside of the event to the Carlisle Blues/Rock Festival line-up – to great success! A talented group of young musicians, The Zac Schulze Gang were well received at the Carlisle event – further solidifying our belief that music fans are among the most supportive and committed in the world.
“Once again, Nick and the team delivered a magnificent festival over the weekend. The calibre of the bands, as always, was of the highest standard, with something there for everyone. I introduced local Medway talent, The Zac Schulze Gang, to the mix this year and it’s fair to say they were very well received, getting a standing ovation from the packed house. Form have been proud to support this top festival for a number of years now and long may it continue.” – Steve Potter, CEO and Founder of Form.
Our commitment to supporting our community’s access to live music
We believe with live music as a vehicle, whole communities become united by a common interest. Whether it sparks dancing, opinion, or a simple appreciation and a smile directed at someone else, through music people are empowered to express themselves and build new bridges with those who might seem worlds apart.
The Carlisle Blues/Rock Festival is more than just a date in our diary – it’s our chance to integrate with our community and support a day which is built on connection and the simple but powerful influence of music. We hope that our partnership with the Festival continues for many years to come, and that we can continue to connect the people we work with and for, with the music that we love.
“Steve Potter has become a part of the furniture up here in Carlisle. Since a chance meeting at the O2 in London many years ago, Steve has been an avid supporter of the Carlisle festival offering both sponsorship and a sympathetic shoulder to cry on when I felt like giving up. Form came forward with vital support just when it was most needed, and I’m extremely grateful for their involvement”. Festival Director, Nick Westgarth.
And the Carlisle Blues/Rock Festival isn’t the only event we sponsor. We continue to provide support to The Riverside Rhythm Club, one of Kent’s top blues music clubs. The club stages monthly events putting on some of the best well-known as well as up-and-coming blues bands from around the world.
For more information on our other partnerships and community engagement, get in touch today.